Preserving the Magic Skip to content


Your cart is empty

Subscribe Now

Be the first to know about Trunk Shows, and get the latest arrivals from our exclusive designers.

Article: Preserving the Magic

Preserving the Magic

The moment has finally arrived: you've chosen your dream wedding dress from our store, and it's ready to come home with you. As you embark on the final stretch before saying "I do," it's essential to ensure your gown remains as immaculate as the day you fell in love with it. Here's how to care for your cherished piece, preserving its beauty until the moment you walk down the aisle.

1. Transportation Matters

When you pick up your dress from our boutique, it'll likely be nestled in a garment bag, offering it protection. Ensure it stays this way during transport. Lay the dress flat in your vehicle, avoiding any creases or unnecessary pressure. If you're traveling a significant distance, it's advisable to avoid packing it into a tight space or leaving it in a hot car for extended periods.

2. Storage Secrets

Upon reaching home, find a safe spot to store your gown. Hang it using the loops inside the dress that are attached to the side seams, ensuring no strain on the shoulder straps or the fabric itself. Avoid storing it in a damp place or an area that gets direct sunlight, as this can compromise the dress's color and fabric. Closets or rooms that are cool, dry, and dark are ideal.

3. Hands Off, Please!

As tempting as it may be to frequently slip into your dress or show it off to friends and family, try to resist. The more you handle the gown, the higher the risk of accidental spills, makeup smudges, or even the slightest wear and tear.

4. Leave the Wrinkles to Professionals

Should you notice any wrinkles forming, resist the urge to iron or steam it yourself unless you're experienced. The delicate fabrics of wedding dresses can be easily damaged. Instead, consider taking it to a professional cleaner or steamer who specializes in bridal wear.

5. Away from Harm

Keep your gown away from pets or small children, ensuring it's safe from potential mishaps. Also, be wary of storing it near colored items, as fabrics can sometimes bleed color, which can be detrimental to your pristine white or off-white dress.

6. The Final Touch

A day or two before your wedding, take out your dress and let it breathe. Hang it in a spacious area, away from any potential hazards. This allows any minor wrinkles to fall out naturally and the fabric to air.

Your wedding dress symbolizes a beautiful journey and the promise of wonderful memories. By following these steps, you ensure it remains as enchanting as the day you first set eyes on it. When the moment comes to slip into your gown on your wedding day, you'll find it awaiting you in all its splendor, ready to add its magic to your special day.

Read more

Danielle Frankel

The Epitome of Contemporary Bridal Elegance

Read more

Crafting the Ideal Bridal Appointment Experience

Choosing the perfect wedding dress is a momentous occasion, and like all pivotal moments, it deserves an atmosphere of serenity and focus. So, as you stand at the cusp of this decision, you might ...

Read more